Challenge 1: Rising Driver Distraction
Increasing time on the infotainment touchscreen draws attention from driving, affecting safety.
IIUX – INTUITIVE IN-CAR USER EXPERIENCE
Revolutionary Design System for distraction-free driving.
Challenge 2: Context Overlooked
Mobile interfaces are brought into vehicles with minimal adaptation, often ignoring the unique demands of driving.
Challenge 3: Fading Emotional Bond
Drivers feel less connected to new cars as digitalization turns them into just another gadget rather than a companion.
8 Design Principles
Over many years of scientific work, the project's author identified 33 main factors influencing the experience of using in-car(touch infotainment) systems. These factors form the followoing fundamental design principles:
Cognitive Ease
Core driver info shall be displayed in a way to support calm and rapid recognition with minimal cognitive load.
Boosted Accessibility
High contrast(dark bg, big text and icons), unambiguous semantic meanings of graphic elements.
Predictable and Intuitive Interaction
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Multi-Channel Feedback
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Controlled Adaptation
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Transparent Autonomy
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Transparent Autonomy
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Glanceability
The information should be understandable at a glance.
by Nazar Soroka
PhD, Doctoral Researcher at Lviv Polytechnic National University, Ukraine
Lead UI/UX Designer
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